The aim of these Courses is to provide an excellent training and informative session, since the participants have for daily task to define or help to define the government and business firm policies within an interactive and intensive setting.
These Courses are also an opportunity for the international players at the highest level to meet and engage in confidential exchanges with their counterparts.
A well-spread gamut of programs is proposed to the different levels of potential participants in the numerous concerned countries, according to the theme.
A very particular attention is given to the Euro-Mediterranean countries and more broadly to the emerging economies and transition countries.
Programs can also be defined according to governments’ specific needs, and Courses are then likely to take place in the host country.
For instance, a set of programs are specifically devoted to the EU candidate countries and to countries which benefit from an association agreement with the European Union.
Those countries’ leaders need to acquire a knowledge as well as some experience but also they need personal contacts in order to improve their relationships with Western governments, political institutions and international financial institutions. Besides, they need to train their closest counsellors. As a matter of fact, it is the professional quality of these counselors and emissaries that really illustrates and conveys the image and credibility of the States and of their leaders. The personality and ambitions of the new generations of leaders must illustrate the credibility and the objectives of domestic policies that are implemented in the home country.
The program also aims at providing an insight in the description and understanding of national and international financial institutions, in particular as sources of funding are concerned, in order for each country to reach its objectives and successfully implement its projects.
Moreover more specialized and differentiated programs are proposed to the private sector. CEOs of corporations need to gather information and knowledge in a large variety of topics: corporate management, ethics, quality standards, rules of origin, and distribution characteristics, whether it is in the European Union, in the NAFTA and on other markets; topics of interest also comprise information on the potential access to key markets and explanation of protectionist methods, marketing and advertising, business law, as well as conditions for the creation of subsidiaries, relocation of staff, tax regimes, rules of foreign investment, etc.
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